Ad-blocking student insights 2016
The National Student surveyed 150 students about their views on ad-blockers.
The National Student interviewed 150 students about their opinions on ad-blocking software. The research aimed to discover how students felt about adverts and how brands can improve their methods in advertising to them.
Find out more about:
- How many students are currently using ad-blocking software?
- What do students think of digital adverts right now?
- Do students who are using ad-blocking software do so for ethical reasons?
- Do students know the effect that ad-blocking software has on publishers?
- What do students think about whitelists?